“It’s Part Of My DNA.” Louisville Rapper Honors His Roots By Giving Back To Hometown.

closeup of jack harlow smiling and wearing a giant necklace in the shape of kentucky

Growing up, Jack Harlow would listen to his favorite rappers talk about their hometowns in their songs, dreaming of the day he could do the same for Louisville, Kentucky.

But Harlow didn’t just dream — he worked hard creating music and growing his platform, and that hard work has certainly paid off! All the while, he still hasn’t forgotten his roots.

“I’ve been blessed enough to build a platform during this journey and it’s become clear to me that giving back to the town that raised me is now one of my responsibilities,” he said.

According to Harlow, his mom has always had a “giving heart” and is quite familiar with local Louisville organizations. That’s why he looked to her for guidance when choosing what charity he’d be donating to. It didn’t take long, though, for him to discover a challenge he hadn’t anticipated: narrowing down his options.

“It was impossible for me to just choose one,” he said, “all of these organizations resonated with me and I wanted to make sure there was some range and breadth to the love I was spreading.”

In the end, Harlow chose to donate to five organizations: AMPED, the Center for Women and Families, Grace James Academy, Louisville Urban League, and Metro United Way. After he made his donations, he shared details for each of the organizations on social media, encouraging others to consider making a donation, too.

With 4 million followers on Instagram, his message was heard loud and clear. In fact, the social media platform itself announced that it would be matching up to $50,000 of what the rapper raises through Instagram’s “nonprofit fundraising tool.”

Soon after, KFC made an announcement of their own. Originating in Louisville, the popular fast food chain promised to donate matching funds to AMPED and Grace James Academy.

“It [Louisville] means everything,” Harlow said. “It’s my foundation. It’s part of my DNA. People joke about how often I reference my home, but it’s a huge part of my identity and I want you to think of Louisville when you think of me. My career feels like a mission that’s bigger than me.”

Don’t forget to share Harlow’s story with a friend.

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