The fact that the COVID-19 pandemic began six years ago seems positively mind-boggling. That virus changed our world in many different ways. Some things were good, and others were pretty darn bad. If you loved IHOP in the pre-2020 world, then you know exactly what we mean. Way back then, an IHOP highlight was the syrup caddy on the table. Customers had a choice of Old-Fashioned, Blueberry, Strawberry, and Butter Pecan flavors, but because the virus spread easily, IHOP removed them. Friends, hold onto your sicky seats because the caddy is back with a delicious new promotion. That’s right, IHOP teamed up with Malik Nabers to introduce bottomless pancakes.
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According to a news release, IHOP is pretty darn clever.
“For years, fantasy football leagues across the country have embraced a legendary last-place punishment: spending 24 hours at IHOP, eating nothing but pancakes. Each pancake devoured shaves one hour off the clock,” IHOP shared. “Today, IHOP is turning this challenge into a tasty tradition, celebrating the trend with Bottomless Pancakes for fantasy league underdogs and pancake lovers alike, whether they’re football fans or simply craving IHOP’s world-famous pancakes.”
Everyone Wins with IHOP’s Bottomless Pancakes
IHOP knows that everyone loves pancakes, so why not let customers enjoy as many as they want?
“Fantasy football has turned into a cultural obsession rooted in friendly and intense competition, and we saw an opportunity to create real-time engagement by flipping those last-place blues into a winning experience for everyone,” Lawrence Kim, IHOP President, said in a statement. “At IHOP, we’re continuing to listen, adapt, and deliver fun in unexpected ways. We love bringing people together over our world-famous pancakes, so transforming a viral challenge into a nationwide celebration felt like the perfect fit. Bottomless Pancakes give everyone, even last place finishers, a reason to smile, and that’s what IHOP is all about.”
IHOP Bottomless Pancakes are available with the following Breakfast Combos
- Breakfast Sampler
- Sirloin Tips & Eggs
- Split Decision Breakfast
- Country Fried Steak & Eggs
- T-Bone Steak & Eggs
- Chicken & Pancakes
This story’s featured image is by Katie McTiernan/Anadolu via Getty Images.
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