Between its iconic logo and signature drinks, Starbucks has made a name for itself in a number of ways. An upcoming policy change, however, aims to ensure that one element of the store in particular gets a spotlight: their green aprons. To do this, Starbucks recently announced that they are updating the dress code for their baristas.
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According to the Starbucks website, this change is being made to help “highlight” their “iconic green apron.” Their goal is to “create a sense of familiarity for our customers, no matter which store they visit across North America.” These changes will officially go into effect May 12 and applies to every Starbucks nationwide.
@todayshow Starbucks is rolling out a new dress code to enhance the company's signature green apron. #TODAYShow ♬ original sound – TODAY Show
But what will these changes look like, exactly? Here is a summary of what Starbucks baristas will be allowed to wear:
- Solid black short and long-sleeved crewneck, collared, or button-up shirts
- Company branded t-shirts from Starbucks’ new line
- Any shade of khaki, black, or blue denim bottoms
Starbucks Announces an Unexpected Dress Code Policy Change for Baristas Nationwide Starting on May 12
Starbucks baristas will be given two shirts for free from the company’s new line of branded t-shirts. Still, there are a number of employees and customers alike who are not happy about this upcoming change. That said, it seems the company stands by their choice.
In fact, this new dress code aligns with the company’s announcement in October to revitalize their stores with a “Back to Starbucks” initiative.
“We’re working hard to ensure our coffeehouses have the right vibe,” Starbucks CEO Brian Niccol said last month. “We want to invite customers in, showcase our great coffee, provide a comfortable place to stay, and make them feel like their visit was time well spent.”
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